Yellow Pages

Graphic Design in Asia 2020s
* This is an English spoken edition!


Since 2014, Yellow Pages (YP) is a research project and column by Tetsuya Goto, it started from visiting designers in 7 East Asian cities: Bangkok, Beijing, Ho Chin Minh City, Hong Kong, Seoul, Singapore and Taipei. It is about researching graphic design through the surroundings of designers, including life in a city and culture and history of a city. 

Yellow Pages has been featured in Japanese design magazine IDEA, and in 2018 with the aim to illustrate the organic networks among designers, printers and working partners, Yellow Pages held the exhibition “Graphic West 7: Yellow Pages”  in ddd Gallery, Kyoto. The exhibition featured three young design groups of Taipei’s Aaron Nieh, Beijing’s Xiao Mage and Cheng Zi and Seoul’s Na Kim, displaying their body of works and introducing their collaborators.

This time, Yellow Pages moves to Rotterdam and would like to investigate “Graphic Design in Asia 2020s” with the European audiences. The evening event will provide talks by East Asian designers, as well as guests who have been researching on the topic. The event includes a small exhibition featuring works from YP Kyoto, and new works by Na Kim and Aaron Nieh.